MS Readathon by Multiple Sclerosis Society

Epic adventures for an incredible cause

Graphic design

Campaign creation

Brand rollout

Promotional print collateral

MS Readathon | Graphic design, brand rollout, print collateral

Revitalisation

We were delighted to help re-energise the brand, logo and collateral of the beloved fundraiser. The MS Readathon has inspired generations to discover the joy of reading, all in support of an incredible cause.

MS Readathon | Graphic design, brand rollout, print collateral

Personality

Mango Chutney developed the key concept of the five champions, each representing their literary genres, joining together in celebration of the MS Readathon’s 40th anniversary.

MS Readathon | Graphic design, brand rollout, print collateral
MS Readathon | Graphic design, brand rollout, print collateral

Styling

A bright and fun palette and typography was selected, intentionally exuberant and youthful, tailored to complement the vibrant primary colours of the MS Readathon logo.

MS Readathon | Graphic design, brand rollout, print collateral
MS Readathon | Graphic design, brand rollout, print collateral

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