Be a Souperhero by The Salvation Army

Changing the world, one soup at a time

Graphic design

Branding and identity

Web development

Interface design

Experience design

Digital strategy

App development

Be a Souperhero | Brand rollout, graphic design

Supercharged

Tasked with rejuvenating all digital touch-points with a big dash of design, Mango Chutney was thrilled to assist with the revitalisation of The Salvation Army's heartwarming winter fundraising event for their community service programs.

Be a Souperhero | App development, interface design, experience design
Be a Souperhero | App development, interface design, experience design

Fundraising Powers

Paired with a custom built iOS fundraising app, participants across Australia and New Zealand took on the challenge to replace every meal with soup for a week, to raise much needed funds for families in need, many struggling on less than $17 a day.

Be a Souperhero | Web development, interface design, experience design, fundraising
Be a Souperhero | Web development, interface design, experience design, fundraising

Identity and UI/UX

Mango Chutney developed a highly stylised campaign brand, complete with bright comic book colour palette and iconic typography, and tailored the digital experience to provide a friendly, easily accessible fundraising experience.

Be a Souperhero | Graphic design, brand rollout
Be a Souperhero | Graphic design, brand rollout
Be a Souperhero | Graphic design, brand rollout, t-shirt design
Be a Souperhero | Graphic design, brand rollout

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